Fitness Education Logo

How to Grow your Bootcamp: Facebook Community Group

December 18, 2017
3 minute read

Hi guys! It's Travis here today. So there's one week to go until Christmas and I've just finished my last year teaching full-time. The end of the year at school is always crazy! Reports, paperwork, tidying up and farewells. I'm looking forward to this next chapter working full-time with the rest of the team: Jono, Brenda and April.

What I have realised in my time as a teacher, personal trainer and CEC provider, is that there comes a time when you need to take that leap of faith. You need to give all in and give it your best shot and I've learnt through these experiences that professional development becomes your most valuable asset! So much so that you can't even put a price on it.

With my decision made to focus on FEO full-time I'm super excited to have already booked in plenty of professional development, with the crew. We'll be hitting up; Filex, Idea (USA) and Canfit (Canada), and many more! I think it's important to vary your courses and I look at it like this;

- I always choose a topic which will help grow my business,
- A topic which is going to improve my client outcomes
- And finally one which suits my own interests.

It's always good when you find a course which can tick all those boxes, but I think it's important that you take that varied approach to development for your own sanity and longevity in any industry.

What I want to share with you today is one area I think all businesses should focus on, social media. This topic alone has so much variety to it and is constantly evolving. Today I'm going to focus on only one small (but important) strategy; Facebook community groups.

Having a community group on Facebook is probably as important, if not more than having a business page. The reason being that every member received a notification when there's a post compared to just a percentage who sees content in their feed from your Facebook page. Who do you add as members for your community group? Former clients, potential clients and any other interested participants which is vital to growing your business.

A few strategies to grow this group is to constantly provide your clients with valuable content. You can do this by;

- Posting regularly: Try to post once a day or a few times a week and keep your posts interesting, engaging and fun.

- Using Facebook lives: At least once a week, go live in your community group. Your participants will get a notification and it's way more personal than a posted video.

- Providing a simple 'freebie' when someone joins: for example, healthy eating recipe ebook, technique guidance ebook, a free trial session for your bootcamp, etc. Anything that adds value to your clients and encourages people to join.

- Consistency: more than anything you need to be consistent and post regularly and at similar times. That way, your audience will expect to hear from you to consume your content.

Mastering social media is super important to grow your business. We cover all this in details in our VIP membership. You can join today for $1 for your first month, cancel anytime. Check the details below.

To register, just click here to access Fitness Education VIP Membership.
Note: register today and use 'travis' as your coupon code and you'll get your first month for $1 (cancel anytime)

Now, I would love to hear from you. Do you have a Facebook Community Group? How often do you post content per week? Let me know if the comments below. I'll see you next time, till then!

Blue Side BG

Fitness Education Online are one of the leading providers in the world when it comes to the professional development of Personal Trainers. We have over 30 registered AUSactive CEC courses.  Click here to check them out!


About The Author: Travis Mattern
Co-founder and Director at Fitness Education Online

Travis is the co founder and director at Fitness Education Online. Fitness Education Online are one of the leading organisations in the world when it comes to providing CEC courses for Personal Trainers. Check out their website below to see their range of Fitness Australia registered courses.

Follow & Connect

Leave a Reply

Your email address will not be published. Required fields are marked *

Recent Post
What is a Group Fitness Instructor?
How to become a Personal Trainer in Australia (2024)
What is a Group Exercise Leader?
Do I Need an ABN as a Personal Trainer?
Can I Deliver Outdoor Fitness with Certificate III in Australia?
How to Become a Group Fitness Instructor in Australia
Does an Exercise Science Degree Qualify you as a Personal Trainer in Australia
Best Personal Trainer Insurance Options in Australia (2024 Version)
5 ways to support weight loss and maintain muscle mass
What is SIS30321? Exploring the New Standard in Fitness Certification
What is a Gym Instructor?
How much does a Personal Trainer earn in Australia?
How difficult is a Personal Trainer Course?
Everything Cortisol
Everything Oestrogen: Essential Knowledge for Fitness Professionals
Supporting Clients with Endometriosis: Insights and Strategies for Fitness Professionals
The Fitness Pro's Guide to Embracing Period Dysfunction: Why It's a Game Changer
The Hidden Key to Optimising Your Client's Fitness: Tracking the Menstrual Cycle
The PCOS Advantage: A Game-Changing Guide for Fitness
What is the difference between Cert 3 and 4 in Fitness
Osteoporosis: How Diet, Exercise And Lifestyle Can Help Fight Osteoporosis
ANZAC Day Workout
Do you need a Cert III in Fitness before a Cert IV?
How Much Do Personal Trainers Make
How to become a Personal Trainer in Australia
Fitness Registration Bodies in Australia
Fitness Expo 2023
Personal Trainer Cancellation Policy
Adult Exercise Pre Screening Tool
How long does a Cert 3 in Fitness take?
Boxing Bag Workout: The “10, 2, 2”
12 Days of Christmas Workout
Functional Training Circuit for Small Group Training and Bootcamp
Fitness Games for Bootcamp: The “1, 2, 3” Game
Boxing Partner Workout
Boxing Drills using a Resistance Band
Boxing Workout for Bootcamp – “The EMOM”
Is exercise alone enough to lose a significant amount of weight without changing other lifestyle factors?
Boxing Workout for Bootcamp: The “Power / Speed” Drill
Personal Trainer Success Story: Karla on Online learning
Personal Trainer Success Story: Terry “Go for it regardless of your age"
Boxing Drills for Bootcamp: The “4 Combo’s: 4 uppercuts”
Personal Trainer Success Story: Jane Juggling a career and family life
Kickboxing Drills for Bootcamp: “3 Body Rips, 3 Roundhouse Kicks”
Boxing Circuit Workout Ideas: The Agility Ladder Interval Drill
Kickboxing for Bootcamp and Group Fitness: Should I use “Thai Pads” or a “Kick Shield”
Bariatrics 101
What Does Cert 3 In Fitness Allow You To Do ?
How to raise your rates as Personal Trainer
Mastering your day to maximize your efficiency as a Rent Based PT in 2022
Supporting the Bigger Client
Boxing Workout for Bootcamp 15, 30, 45, 60
Boxing Workout Ideas for Bootcamp: “The 2-10’s”
How To Structure a Boxing Workout for Bootcamp
“Exercise Considerations for the Bigger Client”… Health and fitness at any size
Should Women Stop Lifting Heavy Weights During Menopause?
Boxing Circuit Workout Ideas: The “Punch, Run, Bodyweight”
Boxing Courses for Personal Trainers: Should you do one?
How to Become a Highly Profitable Rent based Personal Trainer in 2022!
One Arm Kettlebell Row: 5 of The Best Variations Available
To weigh or not to weigh? Should Trainers Ditch The Scales Once and For All?
5 Questions every Fitness Professional should be asking their female clients... (especially when aged 37+)
How to Run a 30-Day Plank Challenge… Sub30 Style!
How to Help Female Clients Work With Their Hormones
10 Steps To Launch Your Fitness Coaching Business Online
Ep 322: Matt from Virtfit - the #1 fitness software/app for PTs
1 2 3 229

Want to hear about our latest post, podcast, and bootcamp idea?

Fitness Education Logo White
HomeAbout UsCoursesVIP MembershipBlogPodcastContact UsLogin
Copyright 2022 Fitness Education Online All Rights Reserved
Google Rating
Based on 311 reviews